"James U. McNeal, a professor of marketing at Texas A&M University, is considered America's leading authority on marketing to children. In his book Kids As Customers (1992), McNeal provides marketers with a thorough analysis of 'children's requesting styles and appeals.' He classifies juvenile nagging tactics into seven major categories. A pleading nag is one accompanied by repetitions of words like 'please' or 'mom, mom, mom.' A persistent nag involves constant requests for the coveted product and may include the phrase 'I'm gonna ask just one more time.' Forceful nags are extremely pushy and may include subtle threats, like "Well, then, I'll go and ask Dad." Demonstrative nags are the most high-risk, often characterized by full-blown tantrums in public places, breath-holding, tears, a refusal to leave the store. Sugar-coated nags promise affection in return for a purchase and may rely on seemingly heartfelt declarations like "You're the best dad in the world." Threatening nags are youthful forms of blackmail, vows of eternal hatred and of running away if something isn't bought. Pity nags claim the child will be heartbroken, teased, or socially stunted if the parent refuses to buy a certain item. 'All of these appeals and styles may be used in combination,' McNeal's research has discovered, 'but kids tend to stick to one or two of each that prove most effective...for their own parents.'" ~~Eric Schlosser, Fast Food NationWhy this quote you ask? Yes, my kids are pretty much beyond the nagging age. It never works too well on me, never did. Sometimes, yes, when I'm tired. But mostly nagging just annoys me into a snit which my kids know is not a good mood to be around. Because I seldom give in they give up. They've learned to find healthy, acceptable ways of procuring their wants and needs.
No, this quote didn't jump out at me because of my kids. It jumped out at me because of adults I know who follow these nagging styles and approaches. I tried to raise my kids contrary to this so that they would not abuse others with nagging as children and into adulthood.
Would that parents everywhere would consider the lessons taught when they give in to juvenile nagging tactics.
Alas there must have been many weak parents who have given in to the nag for sprinkled throughout society are childish, whiny adults who nag nag nag subjecting the rest of us to behavior unappealing, annoying, g r a t i n g.
Grow up, already!
There. Off my chest and into cyberspace.
Sorry 'bout that.